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Story of Smokey

Explore Smokey Bear’s History

Smokey Bear leans on his mailbox and reads a letter.

Since 1944, Smokey’s been working hard to inspire Americans to prevent wildfires. Follow his history here through memorabilia and print, radio and TV messages.

2020
2020: Radio: Smokey 75 - Betty White
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2020: Radio: Smokey 75 - Betty White

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2020: Radio: Smokey 75 - Stephen Colbert
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2020: Radio: Smokey 75 - Stephen Colbert

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2020: Radio: Smokey 75 - Jeff Foxworthy
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2020: Radio: Smokey 75 - Jeff Foxworthy

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2020: Radio: Smokey 75 - Al Roker
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2020: Radio: Smokey 75 - Al Roker

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2021
2021: Radio: Smokey 75 - Isabella Gomez
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2021: Radio: Smokey 75 - Isabella Gomez

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2023
2023: Smokey is Within - Avoid Sparks (0:30 Radio)
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2023: Smokey is Within - Avoid Sparks (0:30 Radio)

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2023: Smokey is Within - Campfire (0:30 Radio)
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2023: Smokey is Within - Campfire (0:30 Radio)

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2024
2024: Decades (:30) Radio
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2024: Decades (:30) Radio

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