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Story of Smokey

Explore Smokey Bear’s History

Smokey Bear leans on his mailbox and reads a letter.

Since 1944, Smokey’s been working hard to inspire Americans to prevent wildfires. Follow his history here through memorabilia and print, radio and TV messages.

1976: Smokey Bear Stickers
Cartel de el oso Smokey con Ben Franklin, George Washington y Abraham Lincoln en el que abajo de cada presidente se lee "los amigos de Smokey no juegan con fósforos" y abajo de Smokey: "Mis amigos no juegan con fósforos".
1976: Smokey Bear Stickers
Smokey's Friends