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Story of Smokey

Explore Smokey Bear’s History

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Since 1944, Smokey’s been working hard to inspire Americans to prevent wildfires. Follow his history here through memorabilia and print, radio and TV messages.

2011
2011: Only You Full Page Magazine Ad
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2013
2013: Badges
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2013: Ghost Flames
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2017
2017: Burning Debris
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2017:  Lit Extinguish It
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2017: Fire Pit
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2017: Hot Coals
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2019
2019: For the Love of the Outdoors
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2019: Love Thy Neighborhood
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