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Story of Smokey

Explore Smokey Bear’s History

Smokey Bear leans on his mailbox and reads a letter.

Since 1944, Smokey’s been working hard to inspire Americans to prevent wildfires. Follow his history here through memorabilia and print, radio and TV messages.

1980
1980: Reasoning Radio Commercial
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1985
1985: B.B. King Radio Commercial
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1985: Cheech and Chong Radio Commercial
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1985: The Grateful Dead Radio Commercial
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1985: Happy Birthday Animals Radio Commercial
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1985: Spock Radio Commercial
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1987
1987: Barbara Mandrell Radio Commercial
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